Hotel L’Orologio


Hotel Highlights

  • Ideal location on Piazza Santa Maria Novella
  • Luxurious, unique watch theme
  • Breakfast lounge with a spectacular bird’s-eye view
  • Trendy bar serving lunch and cocktails

Talk to the Expert

Perian Johnson 150x246 1

Originally from Toronto but now living in Italy, I’ve always been a traveler at heart. When I’m not planning your luxury European trip, you’ll find me hiking the Italian Alps or enjoying a lemon Spritz in Amalfi.


Italy Specialist

+1 844 879 7838

Hotel L’Orologio Overview

Located central to many attractions on the lively Piazza Santa Maria Novella just steps from the train station and a short walk from the Duomo, Hotel Orologio (Orologio translates to watch in Italian) has a luxurious watch theme, with timepieces displayed creatively throughout. Each floor was inspired by a brand of a luxury Swiss watch and includes plenty of attention to detail. There are dark hardwood floors and a rich color palette, with amenities like minibars and flat-screen TVs. In the marble bathrooms, the taps are custom-made in the shape of the winder on a Rolex watch. There’s a breakfast lounge with a bird’s-eye view over the surrounding rooftops and piazza, while the trendy bar has an Illuminated floor, serving creative cocktails and lunch. In the basement is a sauna and a fitness room. Service is exceptional with helpful staff available to help you plan city tours and excursions out of town.

Why Book with Us

  • Low Deposit To Book

    Book your trip with us and pay a reduced deposit with the rest 90 days before your departure

  • 24/7 Support

    From the moment you book your trip, our team is on hand 24/7 to assist you throughout your journey.

  • ATOL & ABTOT Protected

    Your trip with us is fully financially protected by our travel insurers. Peace of mind guaranteed.

  • Intuitive Travel App

    One central place to access all of your travel documents and guides without the need for WiFi.


Let’s make this itinerary yours.

Speak to our experienced Destinations Experts about designing this itinerary around your budget and needs

Why book with Unforgettable Travel Co.

  • 100% Financial Protection

    We are a licensed and fully bonded tour operator financially protected by both the Civil Aviation Authority (ATOL) and the Association of Bonded Travel Organisers Trust (ABTOT). All clients that travel with us are fully financially protected.

  • Destination Experts

    Our travel experts live and breathe the destinations they specialise in. This shows in their passionate to create hand crafted trips for our clients. We don’t offer cookie cutter trips, just truly unforgettable journeys unlike any other.

  • The Best Guides

    What makes our trips extraordinary is the unique immersive experiences we include. We pride ourselves in our black book of sought after expert guides, game rangers and local contacts who believe in our philosophy, unforgettable.

  • We Care

    From the moment you book your trip, we are on hand 24/7 to assist you throughout your journey. With regional offices around the world, we have ground logistics teams on hand to help you every step of the way.